Introduction
The assignment
aims to develop the breadth and depth of learners’ knowledge, understanding and
skills in communication through art and design by studying how practitioners
use primarily visual imagery to communicate ideas, messages and meaning, and
then applying findings to their own ideas. It also aims to develop skills
through experience in selected types of specialist location photography, by
creating and developing an understanding of types of specialists location
photography; reviewing work in reference to professional requirements of the
identified type of specialist location photography.
Professional photographers who
work on location usually specialise in particular types of photography and are
highly skilled in meeting the needs of their particular client groups.
Photographers may be commissioned to work at an interior or exterior location.
There will be many considerations for the photographer at the planning stage,
e.g. hiring and transportation of kit. To produce effective photographs a
professional photographer must have comprehensive knowledge of the specialist
subject; well-developed visual skills are important. The photographer also
needs to understand their working environment. A good appreciation of the
qualities of typical locations allows the photographer to use the
characteristics of the environment effectively to create a unique result. (Unit
31)
The ability to communicate ideas
in original and innovative ways is essential for creative practitioners. In
every vocational field of art craft and design, practitioners need to
continuously review and update their knowledge, and understanding of skills in
using new and more effective methods of communicating ideas. (Unit 4)
i-D magazine is a publication
dedicated to pop culture: fashion, music, arts and youth culture, and is well
known for its innovative photography and typography. During the next six weeks
you will design and produce pages for the next season’s i-D Magazine using the
theme of A-Z of Fun & Games. You will be given a letter of the alphabet or
theme to base your article on, and will produce a series of portraits / fashion
images in the studio and on location.
I will produce:
· One front cover using the i-D conventions (i-D logo, model displaying
the ‘i-D wink’, feature title: ‘A-Z of Fun & Games’
· Two double pages spreads based on the magazine theme, laid out in a magazine format